Drunken Romance and Kopiko: A Sweet End to a Proud Year
The end of November 2024 became a special moment with the arrival of Drunken Romance, a Korean romantic comedy series starring Kim Se Jeong, Lee Jong Won, Shin Do Hyun, and Baek Sung Chul. With a fresh storyline and a talented cast, the drama immediately caught the attention of the audience, including fans in Indonesia.
However, there is one special surprise that makes Indonesian netizens even more proud: the appearance of Kopiko candy in some scenes of the drama. The legendary coffee candy made a comeback as a sponsor of the Korean drama, continuing its successful trail after previously appearing in Vincenzo and Hometown Cha-Cha-Cha. Kopiko is not only a storytelling element but also proof of smart and strategic branding.
The close of the year is a great achievement for Kopiko, which continues to solidify its position as a global icon. With relevant innovations and creative collaborations, Kopiko once again proved itself as a symbol of sustainable success in the marketing and entertainment industry. It's great to see Indonesian products appearing on the international stage and being part of the stories enjoyed by millions of people around the world!